REFEREED PUBLICATIONS |
"Exploring Gender Discourses in the Media," Advances in Consumer Research, v.36, forthcoming, 2009 , Co-Authors: Katherine Sredl, Marie-Agnes Parmentier, Catherine Coleman |
"The Use of Persuasion Management Strategies by Identity-Vulnerable Consumers: The Case of Heterosexual Male Shoppers," Journal of Retailing, forthcoming, December, 2008 , Co-Authors: Cele C. Otnes |
"Exploring Gendered Discourses of the Home as Portrayed in the Media," Gender, Marketing and Consumer Behavior Conference Proceedings, July 2008 , Co-Authors: Catherine Coleman, Marie-Agnes Parmentier, Katherine Sredl |
"Oh Baby! Reconciling ‘Artificial’ Means of Authentic Parenthood," Consumer Culture Theory Conference Proceedings, July 2008 , Co-Authors: Eileen Fischer, Cele C. Otnes |
"Examining Advertising Practitioners’ Ethical Considerations: Implications for Consumer Welfare," Advances in Consumer Research, v.35 , pgs. 967-968, 2008 , Co-Authors: Catherine Coleman |
"Men’s Consumer-Brand Relationships," European Advances in Consumer Research, v.35, pgs. 292-293, 2007, Co-Authors: Stacy Neier |
"The Use of Seeker and Sentry Strategies by Heterosexual Male Shoppers," Advances in Consumer Research, v.34, p.565 2007 , Co-Authors: Cele C. Otnes |
"The Influence of Self-Referencing and Change-Focused Advertising Appeals," Proceedings of the Society for Consumer Psychology, Dawn Lerman and David Luna, Eds., forthcoming 2007 , Co-Authors: Ruth, Julie A., Cele C. Otnes, and Atul A. Kulkarni |
"Pursuing Parenthood: Integrating Cultural and Cognitive Perspectives on Persistent Goal Striving," Journal of Consumer Research, December 2007 , Co-Authors: Eileen Fischer and Cele C. Otnes , Reprinted by forthcoming December 2007
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"Men's Responses to Depictions of Ideal Masculinity in Advertising," Advances in Consumer Research, v.33, p. 63, 2006
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"Transformational Products and Everyday Consumption Contexts," Advances in Consumer Research, v.33, p. 227, 2006 , Co-Authors: Cele C. Otnes and Julie Ruth
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"Conceptualizations of Masculinity Among a New Breed of Male Consumers," Eighth Proceeding for the Association for Consumer Research Gender, Marketing and Consumer Behavior Conference, p. 312-327, 2006
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"From the Poconos to Puerto Vallarta: The Evolution of Honeymoon Advertising from 1959-2004," Proceedings for Conference on Historical Analysis and Research in Marketing, v.12, p.11, 2005 , Co-Authors: Cele C. Otnes, Molly Neisen, and Michelle Nelson
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"Persisting and Failing in the Marketplace: A Cultural-Discourse Interpretation," First International Congress of Qualitative Inquiry, p. 251, 2005 , Co-Authors: Eileen Fischer and Cele C. Otnes
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"A Grounded Typology of Consumer Conceptualizations of Failure," Advances in Consumer Research, v. 32, p.460, 2005 , Co-Authors: Eileen Fischer, Cele C. Otnes, and Alexandra Rodriguez
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"Grumpier Old Men: How Gender and Age Differences Affect Product Evaluation," Proceedingds for the AMA Summer Educators' Conference, Kenneth L. Bernhardt, James S. Boles, and Pam Scholder Ellen (eds.), p. 118-119, 2004 , Co-Authors: Jeffrey Schmidt and Roger Calantone
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"Shedding New Light on Consumers Construal of Sexism in Advertising," Seventh Proceeding of the Gender, Marketing, and Consumer Behavior Conference, 2004 , Co-Authors: Michelle Nelson and Jacqueline Kacen
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"Confronting Gender Ideology and Crafting Gender Identity," Seventh Proceeding of the Gender, Marketing, and Consumer Behavior Conference, 2004 , Co-Authors: Eileen Fischer and Cele C. Otnes
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"A Grounded Typology of Consumer Coping Strategies Within the Context of Infertility Treatment," Advances in Consumer Research, v. 31, p. 579, 2004 , Co-Authors: Eileen Fischer and Cele C. Otnes
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PAPERS PRESENTED AT PROFESSIONAL MEETINGS |
"Transitioning from Ph.D. Student to Professor: Time Management," American Marketing Association, August 2008 |
"Exploring Gendered Discourses of the Home as Portrayed in the Media," Gender, Marketing, and Consumer Behavior Conference, July 2008 , Co-presenting: Catherine Coleman, Marie-Agnes Parmentier, Katherine Sredl |
"Oh Baby! Reconciling ‘Artificial’ Means of Authentic Parenthood," Consumer Culture Theory Conference, July 2008 , Co-presenting: Eileen Fischer, Cele C. Otnes |
"Exploring Gender Discourses in the Media," Association for Consumer Research, October 2008 , Co-presenting: Katherine Sredl, Marie-Agnes Parmentier, Catherine Coleman |
"The Influence of Self-Referencing and Change-Focused Advertising Appeals," Society for Consumer Psychology Conference, February 2007 , Co-presenting: Ruth, Julie A., Cele C. Otnes, and Atul A. Kulkarni |
"Men’s Consumer-Brand Relationships," European Association for Consumer Research, July 2007 , Co-presenting: Stacy Neier |
"Examining Advertising Practitioners’ Ethical Considerations: Implications for Consumer Welfare," Association for Consumer Research, October 2007 , Co-presenting: Catherine Coleman |
"The Use of Seeker and Sentry Strategies by Heterosexual Male Shoppers," Association for Consumer Research, October 2006 , Co-presenting: Cele C. Otnes
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"Conceptualizations of Masculinity Among a New Breed of Male Consumers," Association for Consumer Research Gender, Marketing, and Consumer Behavior Conference, July 2006
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"Exploring the Link between the �New Masculinity� and Consumption: Underlying Tensions and Shopping Behavior," Advertising and Consumer Psychology Conference, May 2006 , Co-presenting: Cele C. Otnes
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"Men's Responses to Depictions of Ideal Masculinity in Advertising," Association for Consumer Research, October 2005
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"Transformational Products and Everyday Consumption Contexts," Association for Consumer Research, October 2005 , Co-presenting: Cele C. Otnes
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"Persisting and Failing in the Marketplace: A Cultural-Discourse Interpretation," First International Congress of Qualitative Inquiry, May 2005 , Co-presenting: Cele C. Otnes
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"Consumers Conceptualizations of Failure in the Marketplace," Society for Consumer Psychology Conference, July 2004
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"Confronting Gender Ideology and Crafting Gender Identity," Gender, Marketing and Consumer Behavior Conference, July 2004 , Co-presenting: Eileen Fischer
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"Shedding New Light on Consumers Construal of Sexism in Advertising," Gender, Marketing and Consumer Behavior Conference, July 2004 , Co-presenting: Michelle Nelson
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"A Grounded Typology of Consumer Conceptualizations of Failure," Association for Consumer Research, October 2004 , Co-presenting: Alexandra Rodriguez
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"Social Comparison to Depictions of Masculinity in Advertising: Effects on Gender Role Discrepancy," Albert J. Haring Symposium, April 2004
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"Consumer Coping Strategies Within a High Stress Consumption Context," Midwest Marketing Camp, The Ohio State University, June 2003
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"A Grounded Typology of Consumer Coping Strategies Within the Context of Infertility Treatment," Association for Consumer Research, October 2003 , Co-presenting: Eileen Fischer and Cele C. Otnes
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CONTRIBUTIONS OR CHAPTERS IN BOOKS |
"Exploring the Link between Masculinity and Consumption," Tina M. Lowrey eds., Brick & Mortar Shopping in the 21st Century, (Erlbaum), 2007 , Co-Authors: Cele C. Otnes,
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