Voted most likely to...
This May, the division of University Marketing and Communications is set to launch the next phase of "Loyola Values," the image advertising campaign created two years ago as a series of simple and thought-provoking values statements. Evolving from the initial campaign, the new set of ads will set out to showcase the Loyola community, including students, alumni, and faculty and bring to life our promise of "Preparing people to lead extraordinary lives."
"The new ads remain grounded in our very distinct and identifiable values statements, but add a human element in the form of photography and story telling to communicate how Loyolans live their values every day," says Katie Hession, director of brand marketing.
The new campaign will appear in a number of mediums, including local and regional print publications, outdoor venues, CTA buses and trains, Internet sites, and on our own Web site. It will also be incorporated into current marketing materials where appropriate, beginning in May.
Take the Loyola Challenge and win $50
Submit the name, profile and a headline for a Loyolan who you feel is deserving of a "Voted Most Likely to..." ad. The winning ad will appear in a local newspaper and in kiosks on campus. Go to LUC.edu/adcontest for full contest details.