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Social Media Policy

The rise of the digital age has transformed the way we communicate, both as individuals and on behalf of a company or organization. Conversations are continuously shifting online in the form of intensely popular social media channels. Although traditional modes of communication (e-mail, newsletters, print advertising, etc.) still play a major role in an organization’s communication, social media have become important outlets for sharing news and creating conversations, especially among teenagers and young adults. The purpose of these policies is to define social media in the context of Loyola University Chicago and to promote the use of social media in line with all University Policies and within the mission and values of the University.

A Note on University Policies

When using social media, faculty and staff will be held to all Loyola University Chicago official policies, including but not limited to ITS Policies and Guidelines and Human Resources Codes of Conduct. Before engaging in social media, be sure to review and familiarize yourself with the University’s Policies.

Role of Official Loyola University Chicago Social Media Accounts

The primary social media accounts representing Loyola University Chicago are managed by the office of University Marketing and Communication. These include the general official University Facebook, Twitter, Flickr, Instagram, and YouTube sites.

University news, events, and interesting content is shared for Loyola community members through the Loyola University Chicago official social media channels. It is a policy that only general University-wide information, relevant to all audiences, is shared via the official social media channels. Any other department/office’s specific marketing material, event information, news, etc. will not be shared or posted on the official channels. Specific audience messages are best communicated through other more targeted accounts.

Specific Policies

Loyola

LOYOLA UNIVERSITY CHICAGO · 1032 W. Sheridan Rd., Chicago, IL 60660 · 773.274.3000

Notice of Non-discriminatory Policy