Loyola Name

Legal and general usage: Official legal documents and the university copyright line use "Loyola University of Chicago." All other references to the university on communications, publications, electronic materials, etc., should use: Loyola University Chicago. The word "of" for general use is omitted.

Build recognition: Maintaining and building awareness of the university often begins with simple repetition. The more times that prospective students, donors, alumni and other key audiences hear the full name of "Loyola University Chicago," the more likely they will think of us quickly and often. The addition of the Promise "Preparing People to Lead Extraordinary Lives" further reinforces our Jesuit Catholic identity to both internal and external audiences.

Ensure differentiation: This is not the only university (or Jesuit school) that uses "Loyola" in its name; others include: Loyola Academy, Chicago; Loyola College, Maryland; Loyola Marymount University, Los Angeles; and Loyola University New Orleans. Because our university also recruits students and raises funds nationally and internationally, simply identifying ourselves as only "Loyola" rather than as "Loyola University Chicago" risks confusion with other Loyola-named schools—and prevents us from taking advantage of one more opportunity to emphasize our unique identity.