Loyola University Chicago

University Marketing & Communication

Creative Request Form

The creative request form gathers important details about your request so we can begin to create a solid product for you.

Click here to read more about the Creative Request process or to fill out our online form.

Case Statement

Michael R. Quinlan $40-million gift to Loyola's School of Business

We received official word of a $40-million gift to Loyola's School of Business three weeks prior to Founders' Dinner, an annual event to celebrate people who have contributed a great deal to Loyola. The decision was made to announce the gift publicly at the dinner, which necessitated a speedy and efficient collaboration among staff in Advancement, University Marketing and Communication, and the School of Business.


About UMC

UMC is your full-service, in-house creative center offering solutions to all your marketing and communication needs. The mission of UMC is to uphold and enhance the reputation, image and values of the university through a variety of communication tools, channels and messages. LEARN MORE

  • Social Media Policy

    Have questions about your department's social media use? View the University's Social Media Policy. The purpose of this policy is to define and promote the use of social media aligned with all Loyola University Chicago policies and with the mission and values of the University.
  • Tired of your old headshot?

    University Marketing and Communication holds drop-in headshot sessions the first Friday of every month from 10 a.m. - noon at WTC, Lewis Towers, Room 1413.

    All Loyola faculty and staff are welcome to come by and have their portraits taken. Appointments during these hours are not necessary. Each head shot session will take approximately 10 minutes and will be taken against a white backdrop.

    Please note that these are individual head shots, not group portraits. Group portraits will need to be scheduled in advance and generally at another time.
    Questions? Please contact UMC Operations Manager Sheri Fox at sfox5@luc.edu.
  • Brand and Graphic Standards

    A consistent brand promise that is understood and internalized within an organization is better understood by external audiences as well. It then becomes a rallying cry and a focal point to inform and inspire everyone connected to the brand.
  • Style Tip

    When to Use Alumnus, Alumna, Alum

    Alumnus is male; alumni is plural. Alumni is used for mixed-gender groups.

    Alumna is female; alumnae is plural.

    Alum(s) is neutral and can be used in informal contexts.

    List alumni in text with their degree or school and class year as follows: John Doe (BA '87) or John Doe (SSOM '87). The decision to use degree or school is up to the writer, according to what is appropriate in context.