Loyola University Chicago

Faculty Center for Ignatian Pedagogy

Staff Profiles

Linda Tuncay Zayer

Title/s:  Professor of Marketing and the Acting Associate Dean for Faculty & Research at the Quinlan School of Business

About

Linda Tuncay Zayer is a Professor of Marketing and the Acting Associate Dean for Faculty & Research at the Quinlan School of Business. Her research explores gender, identity, branding and consumer behavior, with a focus on transformative consumer research and has been published in the top journals in the field. Her expertise and scholarship have been featured in media outlets across television, newspapers, radio, books, podcasts and other digital media. She is passionate about teaching undergraduate and graduate students in areas such as consumer behavior, insights, storytelling, and sustainability and working with clients as part of her consulting work. She also serves on the working group for Gender Equality for the Principles of Responsible Management Education initiative for the United Nations, on the Academic Advisory Board of SeeHer, as well as numerous editorial boards and academic associations.