Below is the suggested course sequence for undergraduate marketing majors.

  First Semester Second Semester
Sophomore MARK 201:  Fundamentals of Marketing ISSCM 241: Statistics
Junior MARK 310: Consumer Behavior* MARK 311: Marketing Research*
Marketing Elective
Marketing Elective
MARK 390: Marketing Strategies

 Note: MARK 310 and MARK 311 may be taken either semester in junior year.