Loyola University Chicago

School of Communication


Advertising Creative Major

  • Gain knowledge for how creative strategies bring insights into focus to meet challenges and solve problems for industry and organizations.
  • Understand the creative process employed for developing big ideas that can be used across multiple and changing communication platforms.
  • Demonstrate skills for writing copy and designing messages in traditional and digital media.
  • Enhance skills for creating content that is relevant and delivers strategy.
  • Apply ethical and inclusive decision making throughout the creation of communications.
  • Develop a professional portfolio of creative material.