Loyola University Chicago

School of Communication

Public Relations

Public relations minor photo

Curriculum requirements for the minor

 
School of Communication Core
Intro to Communication COMM 175 3
TOTAL 3
Public Relations Foundation Courses
Principles of Public Relations††
Digital Foundations††
COMM 210
COMM 213
3
3
TOTAL 6
Public Relations Focus Courses
Public Relations Cases††
Public Relations Writing* ††
COMM 314
COMM 318
3
3
TOTAL 6
Electives
Choose two:
Public Speaking and Critical Thinking OR
Business and Professional Speaking
Reporting Basics I* ††
Persuasion††
International Public Relations
Media Law††
Branding & Positioning††
Themes in Ad/PR††
Health Communication††
Special Events Planning††
Corporate & Organizational Communication††
Media Planning††
Public Service Communication† ††
Ad/PR Design††
Social Media Advertising††
Search & Display Advertising††
Ad/PR Multimedia Commercial Production† ††
Student Agency (Inigo) ††
Special Topics in Ad/PR††
Media Relations††
Ad/PR Internship† ††

COMM 101
COMM 103
COMM 205
COMM 278
COMM 268
COMM 282
COMM 290
COMM 296
COMM 311
COMM 312
COMM 313
COMM 317
COMM 320
COMM 329
COMM 331
COMM 336
COMM 337
COMM 345
COMM 370
COMM 375
COMM 391
 
 
 
 
 
 
 
 
 
 
3
TOTAL 6
 TOTAL CREDITS  21
* Writing Intensive
 Satisfies Engaged Learning requirement


††Courses requiring pre-requisites
Pre-requisite
Note
COMM 205: Reporting Basics I
UCWR 110
 
COMM 210: Principles of Public Relations
COMM 100 &
COMM 175
COMM 100
waived for minors
COMM 213: Digital Foundations
COMM 175
 
COMM 314: Public Relations Cases
COMM 100 &
Comm 210
COMM 100
waived for minors 
COMM 218: Public Relations Writing
COMM 100 &
Comm 210
COMM 100
waived for minors 
COMM 268: Persuasion
COMM 175   
COMM 282: Media Law
COMM 175 or
COMM 201
 
COMM 290: Branding & Positioning
COMM 210 or
COMM 211
 
COMM 296: Themes in Ad/PR
COMM 175
 
COMM 311: Health Communication
COMM 205 or
COMM 210 or
Instructor consent
 
COMM 312: Special Events Planning
COMM 100 &
COMM 210
COMM 100
waived for minors
COMM 313: Corporate & Organizational
Communication
COMM 100 &
COMM 210
COMM 100
waived for minors 
COMM 317: Media Planning
COMM 100 &
COMM 211
COMM 100
waived for minors  
COMM 320: Public Service Communication
COMM 100 &
COMM 210 &
COMM 211
COMM 100 &
211 waived
for minors 
COMM 329: Ad/PR Design
COMM 100 &
COMM 210 or
COMM 211
COMM 100
waived for minors
COMM 331: Social Media Advertising
COMM 100 &
COMM 213 
COMM 100
waived for minors
COMM 336: Search & Display Advertising
COMM 210 or
COMM 211 &
COMM 213
 
COMM 337: Ad/PR Multimedia Commercial Production
COMM 100 &
COMM 211 or
COMM 135
COMM 100
waived for minors 
COMM 345: Student Agency
Requires application/interview,
3.0 cumulative GPA, and instructor consent
COMM 175
 
COMM 370: Special Topics in Ad/PR
COMM 100 &
COMM 210 or
COMM 211
COMM 100
waived for minors 
COMM 375: Media Relations
COMM 100 &
COMM 210 or
COMM 211
COMM 100
waived for minors 
COMM 391: Ad/PR Internship 
COMM 100 &
Junior standing
COMM 100
waived for minors 

Outcomes

A Minor in Public Relations complements other majors as most careers require understanding of internal and external communications. Studying public relations will enable students to better communicate with customers, clients, audiences, supervisors, and teammates. Students will study the variety of communication strategies, tactics, and media platforms public relations practitioners use to build and maintain positive relationships and favorable images for clients. Common job areas include media relations, event planning, corporate communications, content creator, crises management, publicity, public affairs, and government relations. A Minor in Public Relations would offer benefits to students in multiple disciplines, including business, marketing, English, theater, fine arts, political science, healthcare, environmental sustainability, education, women and gender studies, and social work.