Loyola University Chicago

University Marketing and Communication

Case Statement

Michael R. Quinlan $40-million gift to Loyola's School of Business

We received official word of a $40-million gift to Loyola's School of Business three weeks prior to Founders' Dinner, an annual event to celebrate people who have contributed a great deal to Loyola. The decision was made to announce the gift publicly at the dinner, which necessitated a speedy and efficient collaboration among staff in Advancement, University Marketing and Communication, and the School of Business.