Brand Marketing
UMC produced materials for Family Weekend including a postcard, schedule, map, flyers, plasma screens, and web page.
Advancement Communications
Magis, the planned giving newsletter, was launched with more than 40,000 alumni receiving the print version twice a year and an e-newsletter four times per year. An information-packed website was created to help alumni make informed decisions about planned giving to Loyola.
Media/Internal Communications
Loyola was featured in more than 200 media outlets. Topics covered included: Cuneo events, Pavilion ground breaking, CUERP's Biodiesel Program and licensing, LUMA's 5th anniversary and events, etc.
Web Marketing
Since the launch of Inside Loyola, the site has been visited 37,172 times (as of December 10) and 1,193 times people have made it their preferred LUC.edu content.
