Loyola University Chicago

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Loyola University Chicago

University Marketing & Communication

Graphic Elements

Non-photographic treatments match Loyola’s established brand personality: bold, confident, insightful, and helpful. Illustrative artwork should be engaging and thought-provoking; supporting graphic elements should be clear and clean in feel and crisp in execution. To create unity across all media, recurring pieces—buttons in electronic media, the Play button in videos, enumerated listings in charts and graphics, etc.—should be identical or substantially the same.

Generally speaking, Loyola’s graphic identity is:

Loyola

University Marketing & Communication
820 N. Michigan Ave. · Lewis Towers 1400 · Chicago, IL 60611
Phone: 312.915-6459 · Fax: 312.915.6185

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