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Strategic ManagementCourse ID: MGMT 304
School:Business, Quinlan School of
Credit Hours: 3
Course DescriptionThis is a capstone course that analyzes the responsibilities of general management in formulating, communicating and implementing a strategic plan. Through case studies, the course applies the principles of strategic analysis to business situations so as to integrate all of the core courses in the undergraduate business program. Students will develop executive and general management skills through an understanding of how the various functions of an organization operate as a whole. Students will also build their skills in conducting strategic analyses in a variety of industries and competitive situations and gain a stronger understanding of the competitive challenges of the market environment.
Prerequisite/sMGMT 201, MARK 201, FINC 332, SCMG 332,( FINC 301 or FINC 334) with grades of C- or better. Senior standing or above.
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